Cookie Policy

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help sites remember information about your visit — such as your preferences, whether you're logged in, and which pages you've already seen — so your next visit is smoother.

2. How BikeTrail Uses Cookies

We use cookies on https://biketrailshop.com for the following purposes:

• Essential functionality: Remembering your cookie-consent choice, preserving filter and sort preferences on product pages, and keeping the site secure.
• Analytics: Understanding which articles and products visitors find useful, so we can improve our reviews and navigation.
• Affiliate tracking: When you click an affiliate link to a retailer, a cookie is set by the retailer (not by us) so they can credit BikeTrail with the referral. This is how we fund the site without charging readers.

3. Cookie Categories We Set

Strictly Necessary — cookieConsent records whether you accepted or declined cookies (so we don't show the banner on every visit). Stored locally, 1-year expiry.

Analytics & Performance — _ga, _gid, _gat for Google Analytics. Anonymised visitor counts, pages visited, time on site. We do NOT receive any personally identifiable information from these.

Advertising & Affiliate — When you click through to a retailer (e.g., AliExpress) via one of our links, that retailer places its own cookies on your browser for the sole purpose of attributing the referral. We have no access to the contents of those cookies.

4. Third-Party Cookies

Some cookies on BikeTrail are set by third-party services we use:

• Google Analytics — traffic measurement. See Google's Privacy Policy.
• Retailer affiliate programs — each retailer's privacy policy governs any cookies they set.

We do not sell data to advertisers, and we do not participate in behavioural ad networks that build cross-site profiles.

5. How to Control Cookies

• Via our banner: Click Decline on the consent banner the first time you visit. We will only set strictly-necessary cookies, and the site will continue to function.
• Via your browser: All modern browsers (Chrome, Firefox, Safari, Edge) let you block or delete cookies under their privacy settings. Note that blocking all cookies may disable preferences like saved filters.
• Via browser add-ons: Tools such as Privacy Badger or uBlock Origin can block third-party tracking beyond what our banner offers.
• Opt out of Google Analytics: Install the official opt-out browser add-on.

6. Changes to This Cookie Policy

We may update this Cookie Policy to reflect changes in technology or regulations. When we do, we'll revise the date at the top of this page. Continued use of https://biketrailshop.com after changes indicates acceptance of the revised policy.

7. More Information

For how we handle data outside of cookies (contact-form submissions, analytics aggregates, etc.), see our Privacy Policy. For questions about cookies specifically, please use the secure contact form on this site.